However, America is currently ramping up a trade war with China that has already threatened the existence of TikTok and scores of other Chinese-owned firms. I would argue that the nationality of a company executive shouldn’t matter. ![]() While competitors like the Japanese-owned SmartNews are also jumping into the US news space, Zheng and his team hope to use a hyperlocal ethos and prior experience with news apps to come out on top. News Break hopes to fill that space, re-connecting an atomized America by letting us know what is happening in our communities - if communities still exist in any meaningful way. News aggregators are a big hit all over East Asia (the aggregator produced by Bytedance is one of the most downloaded apps in China), but no similar app has yet been able to capture the American market. US News Break was founded by Chinese media veteran Jeff Zheng, formerly of Yahoo Labs in Beijing. ![]() Rather, it’s just another reason the company, founded in 2015, is taking off right now. They privilege local news, collect and curate the content of multiple small media operations all in the same place, and give smaller communities a space to chat about it.Īlthough, total institutional decay is not the exact origin story of US News Break. The central idea of such apps, as I understand them, is threefold. ![]() The panic around fake news and a growing sense of lost communal feeling in America has led app-makers to come up with products like News Break.
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